About

Gia Fu

about me

I am currently a graduate student in EMA at the University of Melbourne, comes from a background in television production, I worked as a production assistant on commercials, now focusing on studying marketing and project management from a humanities perspective, I am curators articles on this website about my thoughts on marketing in the context of digital media. I believe that marketing isn’t just a way to gain profits and boost brand revenue, marketing can actually make the world a better place!

about the blog

This blog aims to explore the evolution of marketing in the digital age. As a Gen Z- native of the digital world- the authors will try to analyze what has changed marketing and what marketing is changing.